Today I’m chatting with a wonderful human being who has an amazing drive and passion for what she does. Within a few years, she’s gone from selling an individual service to scaling her business to seven figures.

Back when Caitlin was taking time off to be a full-time mother, she felt herself getting restless, as the ‘CEO’ inside of her was trying to come out. After helping out a friend with her business’ social media, she realized the potential and started up a service business

Upon making $1,500 a month, she felt on top of the world. However, there would be many milestones to achieve and multiple lessons to be learned, as this was only the beginning.


While Caitlin has accomplished things that most people could only dream of, she’s not content to rest on her laurels. Next year she’s shooting for $4 million. However, it’s not just money that motivates her. Her bigger mission is to help underrepresented individuals enhance and improve their standings. She wants to help others “claim their seat at the table”.


If you’re ready to hear Caitlin’s inspiring story in her own words, then listen to the podcast on iTunes today. I also strongly urge you to subscribe so you don’t miss any of this free content that could help turn your business (and life) around.

If you’re booked out with private 1:1 clients, ready to raise the price of your successful digital course or want a new revenue stream beyond retainer clients, I invite you to apply.

Click here to learn more and apply today.

Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. 

Subscribe now!

This episode is brought to you by Leverage:

Today’s episode is brought to you by my group coaching program LEVERAGE. 

LEVERAGE™ is a comprehensive, high-performance coaching program for expert service providers who are ready to reclaim their time and sustainably surpass 6-figures in the next 12 months.

If you know you’re ready to grow with less private 1:1 clients and more leverage with group delivery at a high ticket price point, we can help!

In order to do that, it’s time that you stop mimicking what you see other course creators doing. No more discounts, downsells or complicated webinars pumped with thousands of dollars in paid ads. It’s time for you to learn how to articulate your value, elevate your messaging and enroll $3k-$10k group coaching clients. 

Every day, we help coaches and DFY service providers, like you, transform their 1:1 service into a SUSTAINABLE coaching business that is set up to automate the necessary aspects of your offer so you have the energy to show up, serve your clients and increase your business growth month after month.

Interested? Complete the Benchmark Assessment to help you pinpoint the exact gaps that currently exist within your business model. 

Visit to learn more and submit your application to receive the assessment today. 

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