Today’s guest features the fabulous Andrea Boyd and I was a huge fan of hers before she became a client. In this episode you’re going to get a unique, behind-the-scenes look at what went wrong during your first launch and how she was able to turn it around using the TBD method™.
Andrea is a top YouTube influencer in the online hair and beauty space, with over 60,000 global followers and supporters. After picking up a camera and showing ladies how to take care of their “relaxed” hair, she spent years building a profitable and sustainable brand. With her audience wanting more, she realized she could have a greater impact as a coach and teacher.
Andrea’s ability to create solid content marketing strategies with visual storytelling while monetizing her message is now being used for the benefit of her many satisfied clients.
Key Highlights of the Episode
This episode was extremely actionable and insightful. Here are a few key highlights:
- Don’t be afraid to show your flaws – Rather than projecting an image of perfection, Andrea showed her audience what was going on behind the scenes and allowed them to see her flaws. This took a lot of pressure off her.
- The importance of investing in yourself – Andrea has never been afraid to invest in herself. When she felt she’d pushed things as far as she could on her own, she enrolled in Leverage, which gave her the ability to better serve clients while scaling her business.
- Overcoming resistance – Andrea admits that she has had to overcome a lot of resistance along the way. Whether it’s simplifying her sales process or increasing her prices, her willingness to make changes in her mindset has allowed her to evolve.
- What are you teaching your clients? – Changing the way she taught her clients was a real game-changer for Andrea. She shifted her mindset from teaching people what to do to teaching them how to think. She now attracts clients who are enthusiastic and are willing to go after what they want.
- Making business friends – By talking to various members of our Facebook Group, Andrea has forged amazing friendships with like-minded individuals that are on a similar path, improving her effectiveness in business and enriching her life.
- And lots more! Tune in now.
Every day, we help coaches and DFY providers, like you, transform their 1:1 service into a SUSTAINABLE online coaching business that is set up to automate the necessary aspects of your offer so you have the energy to show up, serve your clients and increase your business growth month after month.
Interested? Complete the Benchmark Assessment to help you pinpoint the exact gaps that currently exist within your business model.
Click here to learn more and submit your application to receive the assessment today.
Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out.
This episode is brought to you by Leverage:
Today’s episode is brought to you by my group coaching program LEVERAGE.
LEVERAGE™ is a comprehensive, high-performance coaching program for expert service providers who are ready to reclaim their time and sustainably surpass 6-figures in the next 12 months.
If you know you’re ready to grow with less private 1:1 clients and more leverage with group delivery at a high ticket price point, we can help!
In order to do that, it’s time that you stop mimicking what you see other course creators doing. No more discounts, downsells or complicated webinars pumped with thousands of dollars in paid ads. It’s time for you to learn how to articulate your value, elevate your messaging and enroll $3k-$10k group coaching clients.
Every day, we help coaches and DFY service providers, like you, transform their 1:1 service into a SUSTAINABLE coaching business that is set up to automate the necessary aspects of your offer so you have the energy to show up, serve your clients and increase your business growth month after month.
Interested? Complete the Benchmark Assessment to help you pinpoint the exact gaps that currently exist within your business model.
Visit www.jereshiahawk.com/podcast-leverage to learn more and submit your application to receive the assessment today.