To charge premium prices, you need to be an expert at what you do, so how do you know if you are one?

I see a lot of misconceptions online about what makes someone an expert and I think it’s time to put those to rest and talk about the truth. I get it, it’s difficult to discern who knows their stuff and who doesn’t, especially online, but there really is a pretty simple way to get to the bottom of this. 

I think the truth about what makes you an expert is going to be different from what you expect—you know I like to keep you on your toes. So, get ready to debunk the myth about what makes you an expert and find out what it really is. 

Topics We Cover in This Episode: 

  • Why you should be selling something you have hands-on experience with 
  • Avoiding getting caught up in the consumption of information 
  • How to put yourself in an environment that will encourage you to take action 
  • What makes you an expert 
  • How to decide what to sell
  • The importance of taking action on what you know 

This episode is important for you to hear no matter what level you’re at in your business. Whether you’re trying to figure out what your offer is, you already have an offer but it’s struggling, or you’re trying to take your offer to the next level, you need to know what makes you an expert if you want that offer to sell. 
If you want more information on how to grow a sustainable, scalable, and highly profitable coaching business, apply for LEVERAGE today at

Additional Resources:

Apply for LEVERAGE with Jereshia Hawk

Download my freebie: How to Know if Your Niche is Specific Enough

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Other Episodes You’ll Enjoy:

227. How to Know if You Can Afford an Executive Assistant

225. Navigating a Cash Flow Crisis: 5 Areas for Online Coaches to Address

223. The Business Owner’s Dilemma: Finding Your Dream Job Within Your Business

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