Does a higher price tag make selling more difficult? Not in my experience.
If you’ve been in business for a while and don’t want to be doing 1:1 forever then it may be time to leverage what you’ve got.
1:1 is a great way to start out as you get used to landing high ticket-clients and refining your process. However, after you have three to five clients, it becomes advantageous to shift your business model to a high-ticket group program, which is exactly what we do with our Leverage program.
We’ve helped many clients go above and beyond six-figures. In this episode, I’m going to be discussing one of the keys to achieving this high level of success.
Key Highlights of the Episode
This episode was extremely actionable and insightful. Here are a few key highlights:
- Commit and follow through – If you’re on a coaching program to help you launch your product or service then you need to be all-in. You need to commit to the process and follow through with the launch.
- Why is it easier to sell a $15,000 program? – The psychology of a buyer looking at a $15,000 program is completely different from a buyer looking at a $1,500 program. Anyone considering the higher price tag understands the value and return that such an investment will yield.
- Attract reliable and committed clients – If you’re selling a program with a $15,000 price tag you’ll experience far less failed payments than if you’re selling at $1,500. Also, because your clients have invested so much, they’ll be fully committed to showing up and doing the work required.
- Resistance never goes away – Each time you reach a new level in business and your financial life, it’s normal to experience resistance and feel discomfort. Instead of trying to avoid the discomfort, recognize that it’s a normal part of the process that can be helped with mindset work.
- The power of group coaching – Even with the best process in place, if you’re unwilling to shift your beliefs you’ll never move forward. Working with peers in a group coaching program is one of the best ways to continually recognize and shift limiting beliefs that would have gone undiscovered.
- And lots more! Tune in now.
Every day, we help coaches and DFY providers, like you, transform their 1:1 service into a SUSTAINABLE online coaching business that is set up to automate the necessary aspects of your offer so you have the energy to show up, serve your clients and increase your business growth month after month.
Interested? Complete the Benchmark Assessment to help you pinpoint the exact gaps that currently exist within your business model.
Click here to learn more and submit your application to receive the assessment today.
Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out.
This episode is brought to you by Leverage:
Today’s episode is brought to you by my group coaching program LEVERAGE.
LEVERAGE™ is a comprehensive, high-performance coaching program for expert service providers who are ready to reclaim their time and sustainably surpass 6-figures in the next 12 months.
If you know you’re ready to grow with less private 1:1 clients and more leverage with group delivery at a high ticket price point, we can help!
In order to do that, it’s time that you stop mimicking what you see other course creators doing. No more discounts, downsells or complicated webinars pumped with thousands of dollars in paid ads. It’s time for you to learn how to articulate your value, elevate your messaging and enroll $3k-$10k group coaching clients.
Every day, we help coaches and DFY service providers, like you, transform their 1:1 service into a SUSTAINABLE coaching business that is set up to automate the necessary aspects of your offer so you have the energy to show up, serve your clients and increase your business growth month after month.
Interested? Complete the Benchmark Assessment to help you pinpoint the exact gaps that currently exist within your business model.
Visit www.jereshiahawk.com/podcast-leverage to learn more and submit your application to receive the assessment today.